Fiat Professional is working to entrench its position as the dominant player in the European motorhome sector with an updated Ducato range and a new concierge service for motorhome owners.
On display at The Motorhome & Caravan Show taking place at the NEC this week, the updated Ducato range is the highlight of the Fiat stand. Two-thirds of all motorhomes sold in Europe are based on the Ducato, which the company attributes to the model’s wide range of variants to serve as base vehicles for conversion.
Available in five wheelbases, six different chassis lengths and four engine options, the new models also feature an improved suite of driving aids. Hill Descent Control, Lane Departure Warning System, High Beam Recognition and Cruise Control are all available as either standard or optional equipment.
Fiat has made a number of motorhome-targeted improvements to its construction. The rear suspension features composite materials to reduce unsprung weight, while the front suspension for motorhome versions has been reinforced to cope with high gross vehicle weights. The total payload is up to 4.4 tonnes, depending on specification.
Camping concierge
Fiat is also using the Motorhome & Caravan Show to promote its new Concierge service, which is specifically tailored for motorhome owners. Taking the concierge services usually restricted to luxury car offerings, Fiat has created a service which allows customers easy access to tourist information, camping site and parking area searches, transport and restaurant booking.
A new app called Fiat Ducato Camper Mobile has been created to allow Fiat motorhome drivers to access the Concierge service, and the company claims it has already been downloaded 80,000 times to date.